Symbols & Translations
Although English is a must for engineers in today‘s international oriented professional environment, only a small percentage is really business fluent, according to current studies.
It gets especially difficult when it comes to the technical details of a design. But especially here engineers have to be able to communicate perfectly, to avoid misunderstandings and their disastrous consequences.
Support your customer in a smooth cooperation by offering your electronic catalog in several languages and illustrating important details with symbols.
Why is this information needed?
If product information is not available in the native language it makes working processes slower and increases the danger of an incorrect product selection
For the successful, international marketing of products, engineers and purchasers have to understand their products and its benefits and application worldwide. Besides, English product catalogs should be available in different languages
A picture says more than a 1000 words: The visual selection with symbols can reduce translation efforts. Since not everything can be illustrated visually it is recommended to also have the catalog translated
IMI Precision Engineering is seeing a huge increase in customer satisfaction
all thanks to the first ever integration of eCATALOGsolutions into an eShop.